The Eras Tour, which is first held across America before going international, is divided into sections that represent each of Taylor Swift’s albums, with high-energy performances and custom outfits for each era.
“The tour marks a significant moment in Taylor’s career, as she envisioned it as a journey through the various musical eras that define her artistry,” said Alberta Ferretti, one of the designers contributing to Swift’s on-stage wardrobe. “I’m honored she asked me to design dresses for this special occasion. I’ve always admired women who push boundaries and Taylor, with her work, has proven to be a multifaceted artist who constantly transforms and evolves.”
Each outfit was thoughtfully crafted to embody the essence of each album, such as a flowing lilac Alberta Ferretti gown and a ruffled orange Etro design for Folklore, or a one-legged snake-print Roberto Cavalli jumpsuit for Reputation. Throughout the tour, Swift has introduced new pieces at various stops, adding fresh twists to her wardrobe as the performances continue.
- Zuhair Murad
Swift debuted a new Zuhair Murad creation while performing at Wembley Stadium – marking her fourth bodysuit variation by the Lebanese designer for the Midnights era segment of the tour. The corseted ensemble was adorned with beaded fringe, silver stars, and a crescent moon.
Taylor Swift in Zuhair Murad
- Tiffany & Co
During the London leg of her tour, Swift introduced an elegant touch to her look with a Tiffany T Diamond Wire ring in 18k gold from Tiffany & Co., which she wore on the index finger of her right hand.
Taylor Swift in Tiffany & Co
- Vivienne Westwood
For the new Tortured Poets Department segment, Swift unveiled a custom corseted dress by Vivienne Westwood. Crafted from recycled white taffeta, the design was emblazoned with lyrics from her latest single, Fortnight: “I love you, it’s ruining my life.”
Taylor Swift in Vivienne Westwood
- Alberta Ferretti
For the Florida leg of the tour, Taylor Swift wore a green chiffon gown designed by Alberta Ferretti.
Taylor Swift in Alberta Ferretti
The singer gracefully twirled across the Las Vegas stage in a delicate chiffon gown by Alberta Ferretti. The lace details and crystal embellishments shimmered beautifully as she moved.
Taylor Swift in Alberta Ferretti
- Zuhair Murad Couture
Taylor Swift launched her tour in Arizona wearing a custom Zuhair Murad Couture tulle ballgown, adorned with beading, sequins, pearls, and crystal embellishments throughout the voluminous skirt and bodice. The stunning gown, which used 50 meters of tulle, took over 350 hours of meticulous handwork to craft in the brand’s atelier.
Taylor Swift in Zuhair Murad Couture
- Versace
Swift paired an embellished iridescent bodysuit by Versace with silver knee-high boots from Christian Louboutin.
Taylor Swift in Versace
- Oscar de la Renta
On opening night, Swift concluded the show in a stunning deep midnight-blue leotard, designed by Oscar de la Renta, which was perfect for performing songs from her Midnights album. She complemented the look with matching glittery boots.
Taylor Swift in Oscar de la Renta
Swift’s second Oscar de la Renta ensemble featured a sequined ‘aurora borealis’ T-shirt dress paired with a coordinating lavender faux fur coat, adorned with delicate crystal droplets.
Taylor Swift in Oscar de la Renta